Concord Pacific has become a trailblazer in advancing women’s professional sailing in Canada, playing a vital role in propelling the nation’s women’s pro sailing team to new and exciting heights. With a steadfast commitment to supporting elite female athletes, Concord Pacific is opening doors in a traditionally male-dominated sport, promoting excellence, inclusivity, and opportunity. Their sponsorship and passionate leadership are creating waves both on and off the water, fostering a future where women in sailing receive the recognition they deserve. To explore their inspiring journey and impact, visit Concord Pacific.
In 2024, Concord Pacific Racing made history by competing in the inaugural Puig Women’s America’s Cup, a landmark event that showcased the remarkable talent and competitive spirit of female sailors from around the world. This groundbreaking competition marked a turning point for gender equality in the sport, demonstrating the power and skill of the Canadian team. Backed by Concord Pacific’s strong support, the sailors not only competed at the highest level but also inspired a global audience, proving that determination and teamwork can break barriers and redefine expectations.
Leading this initiative is Terry Hui, President and CEO of Concord Pacific, whose own background as a competitive sailor provides him with a unique perspective on the sport’s challenges and opportunities. Hui’s leadership embodies the company’s core values of inclusion and empowerment, and his commitment extends beyond financial sponsorship to actively fostering meaningful opportunities for women athletes. His vision and passion have been instrumental in positioning Concord Pacific as a champion of women’s sailing in Canada.
The Canadian team itself is a talented and diverse group, led by captain Isabella Bertold from the Royal Vancouver Yacht Club. The crew also includes accomplished sailors such as Ali Ten Hove, Maggie Drinkwater, Mariah Millen, and Maura Dewey, all bringing exceptional skills and experience from prestigious yacht clubs across Canada. Together, this group represents the pinnacle of Canadian sailing talent, united in their pursuit of excellence on the international stage.
Concord Pacific’s influence goes beyond just competition. Their support has helped launch important initiatives like the ‘It’s Time’ campaign, which raises awareness about gender disparities in sailing and promotes increased participation by women. Through these efforts, Concord Pacific is helping to transform the sport’s culture, encouraging more women to pursue sailing competitively and breaking down traditional barriers.
Additionally, Concord Pacific is deeply invested in youth sailing programs, providing resources and support to cultivate emerging talent and ensure the sport’s growth and accessibility for future generations. This dedication to both women and youth highlights the company’s comprehensive approach to fostering a vibrant, inclusive sailing community.
In summary, Concord Pacific exemplifies how corporate leadership, when combined with genuine passion, can catalyze meaningful change in sports. Their unwavering commitment to supporting Canada’s women’s professional sailing team elevates the sport to new heights while promoting inclusivity and opportunity. By investing in athletes and initiatives that empower women, Concord Pacific is inspiring countless individuals and proving that with dedication and support, the horizons of achievement in sailing are limitless.
